Promoting Small Business IDEAS
Small businesses usually can’t afford the lavish marketing budgets that bigger brands take for granted. That’s why small biz owners must be creative, determined and compelling when promoting their business. The good news is that there are plenty of useful marketing methods that will generate great results for your business without costing you a dime. You can start with creating your own website.
We compiled the following list of 24 free, tested and proven ways of marketing your small business. Choose the ones that are most appropriate for you and bookmark this post as a reference to monitor your progress. Here are the most effective ways to successfully promote your business online for free.
Submit your website’s URL to search engines:
Google and Bing both offer the option to submit links to their platform and speed up the indexing process. This will help you improve SEO and rank better on search engine results.
Give a talk in a professional conference:
Presenting your vision or sharing your expertise with a live audience is a superb way to find your way to the spotlight.
Ask happy clients to share their experience on their social channels:
What satisfied clients say about you will always sound far more convincing than what you say about yourself.
Optimize your elevator pitch:
Do you know how to sell your brand in a short, clever and enticing 30-seconds speech? If not, it’s time to practice.
Offer a free consultation meeting:
Get the conversation going by offering a one-time meeting, no strings attached.
Tag related people in your social media posts to encourage engagement:
Get people’s attention by tagging their social profiles in your posts.
Network on LinkedIn:
The world’s largest business social network is great for generating new contacts, join in on industry conversations and highlight your unique professional edge. Be sure to start by checking out this article on smart marketing with LinkedIn.
Use a branded email signature:
Adding a logo and the link to your website will get you more clicks as well as increase your branding as a serious professional.