Business Name IDEAS for Makeup Artists
Startup Costs: Under $2, 000
Home Based: Can be operated from home
Part Time: Can be operated part-time
Franchises Available? No
Online Operation? No
Business Overview
What: Display magic with powders, lipsticks and shadows, and help clients look their best for weddings or other special events.
Advantages: Start part-time and on a shoestring. Get the rewards of helping people feel good about themselves.
Challenges: Must possess skills and talent to turn a plain Prudence into a dazzling Diana as well as the teaching skills to send clients home with tips on how to achieve everyday glamour results for themselves.
The Market
Brides or clients who want a beauty makeover or spa-like treatment brought to their house; can branch out to serve actors, models or those recovering from facial surgery or injury.
What You'll Need to Get Started
In some states, you need a cosmetology license to work on clients' skin, so be sure to check with your state board of cosmetology. Other than that, all you need is makeup, brushes and sponges, and your own innate talent.
To get attention:
- Target brides by establishing relationships (be sure to leave brochures and business cards) with wedding-oriented businesses such as bridal consultants, bridal shops and caterers.
- Work up referral networks with event and party planners.
- Nab clients who want a beauty makeover by placing ads in local Yellow Pages and newspapers, and leaving brochures at hair salons, trendy boutiques and dress shops.
- Give workshops for women's groups or experiment with home parties � la Mary Kay-but keep in mind that if beauty products are sold, a resale license will be needed. If the plan is to work with disfigured clients, introduce yourself and leave brochures with plastic surgeons and oncologists.
Q&A With Bridal Makeup Artist Renee Armour
Entrepreneur.com spoke with industry professional Renee Armour of Two Fishes Artistry about how she started and grew her lucrative bridal makeup artistry business.
